Interview with Simon Cook, CEO of LIONS

Name: Interview with Simon Cook, CEO of LIONS
Uploaded: 2026-08-12
Duration: 3 min 57 s
Description: At Cannes Lions 2026, Fortune’s Kamal Ahmed sits down with Cannes Lions CEO Simon Cook to discuss why human creativity remains essential in the age of AI. Cook explains how leaders can harness AI’s efficiency without “promoting mediocrity at scale” and what the next generation of workers needs to thrive.

August 12, 2026 00:00 AM UTC
- Updated August 12, 2026 20:54 PM UTC

At Cannes Lions 2026, Fortune’s Kamal Ahmed sits down with Cannes Lions CEO Simon Cook to discuss why human creativity remains essential in the age of AI. Cook explains how leaders can harness AI’s efficiency without “promoting mediocrity at scale” and what the next generation of workers needs to thrive.