Name: Insights: Cisco VP Focused on Setting Communities up for Success
Uploaded: 2020-03-10
Duration: 3 min 35 s
Description: Guy Diedrich says that technology is 'agnostic' and knows no borders. (November 2018)

[MUSIC PLAYING] ROBERT HACKETT: I'd love to know what failed, what doesn't work when you try to roll it out. GUY DIEDRICH: That is again a city-to-city issue. It's, do you want smart lighting? Well, smart lighting is good but it's not cheap. So your lights have to be on a certain amount of time, and there has to be a certain amount of traffic in order for it to pay for itself. So we know that you put up smart lighting, lighting that gets darker when it gets lighter outside, gets lighter when it gets darker outside. We know that that saves about 20% off of energy consumption for your typical city. Is that going to pay for itself in a particular city or not? We have to do that analysis. Do they want to have surveillance? Do they want to have Wi-Fi at the top of those lights? It all depends. It's on an individual basis. ROBERT HACKETT: You mentioned surveillance, so I'd like to talk a little bit about security and privacy. GUY DIEDRICH: Sure. ROBERT HACKETT: How do you go about thinking about how a state might use these tools for surveillance, for tracking. A lot has been talked about. Facial recognition technology in China. Tell us how you think about this issue. GUY DIEDRICH: No. It's a difficult issue certainly, but Cisco is a technology company. And like many of the technology companies in this room, and I'm sure that have been up on this stage, we're enablers. Technology is agnostic. Technology doesn't necessarily know borders. We can only set up a company or a country for success, for prosperity in the digital age. How it gets used is a cultural consideration, a government consideration, a citizenry consideration. But we're really focused on setting them up for success in the future. ROBERT HACKETT: And how do you about ensuring that that data is going to be secure? GUY DIEDRICH: Well, we're in the process now. The digital age is about connecting things. The information age from 1990 to 2010 was about connecting people. Now, it's about connecting things. And we're going to go from about 20 billion connected things currently to 500 billion connected things by 2030. So we're going through this massive transformation with the right security. Each new connection is a new opportunity. With the wrong security, each new connection is a new threat. And so there's nothing more important than security. And I mean, architecture security built into the architecture itself from the edge to the data center to the cloud back out to the edge again. It has to be comprehensive. And yeah, we see, in Cisco as a company, about 70% of the world's traffic crosses our equipment. We stop 20 billion cyberattacks a day. We stop six times more cyberattacks a day than our Google searches. And it's only getting worse, and it's getting more sophisticated. So without the right strategy upfront and without cybersecurity actually built into the network, it will be a daunting task. 

Insights: Cisco VP Focused on Setting Communities up for Success

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Guy Diedrich says that technology knows no borders.

Cisco VP Focused on Setting Communities up for Success

Guy Diedrich says that technology is "agnostic" and knows no borders. (November 2018)

I don't know what failed. You know what doesn't work when you try to roll it out? That, that is, that is again a city to city issue. It's Do you want smart lighting? Um, well, smart lighting's good, but it's not cheap. So it has to your life have to be on a certain amount of time. There has to be a certain amount of traffic in order for it to pay for itself. Right. So we know that you put up smart lighting lighting that gets darker when it gets lighter, outside gets lighter when it gets darker outside. We know that that saves about 20% off of energy consumption for your typical city. Um, is that gonna pay for itself in a particular city or not? We have to do that analysis. Do they wanna have surveillance? Do they want tohave WiFi at the top of those lights? It all depends. It's on an individual basis. You mentioned surveillance, so I'd like to talk a bit about security and privacy. Sure. How do you go about thinking about how a state might use these tools for surveillance for tracking? You know, a lot of been talked about facial recognition technology in China. Tell us how you think about this issue. You know, it's a difficult issue, certainly. But Cisco, uh, is the technology company, like many of the technology companies in this room on, I'm sure that have been upon the stage where enablers, Um uh, technology is agnostic. Technology doesn't necessarily know borders. Um, we can on Lee set up a company, our country for success, for prosperity in the digital age. How it gets used is a cultural consideration, a government consideration citizenry consideration. But we're really focused on setting them up for success in the future. And how do you about ensuring that that day is going to be secure? Well, we're in the process now. The digital age is about connecting things. Thean formacion aid from 19 92,010 was about connecting people. Now it's about connecting things. We're going to go from about 20 billion connected things currently 500 billion connected things by 2030. So we're going to this massive transformation with the right security. Each new connection is a new opportunity. Uh, with the wrong security, each new connection is a new threat. And so there's nothing more important than security. And I mean architecture security built into the architecture itself, from the edge to the data center to the cloud back out to the edge again, it has to be comprehensive and way C and Cisco's accompany the about 70% of the world's traffic crosses our equipment. Um, we stopped 20 billion cyber attacks a day. We stopped six times more cyberattacks today than there are Google searches, and it's only getting worse and it's getting more sophisticated. So without the right strategy of front and without cybersecurity actually built into the network, you know it will be a daunting task.